Blazer Exhibits Service Overview Blazer is an organized and dedicated exhibit manager, with turnkey services from the 3D conceptual design to the overall production management of your exhibit. Our account executives are readily available with industry expertise that will help bring your exhibit to life. The creative staff has an eye for detail,Read More…
Being part of expo events like that of APPA National Conference & Public Power Expo is an extremely important move for any entrepreneur. Joining an expo with a strong reach like APPA will guarantee a good exposure for any business aiming to expand their clientele. However, such goal for growing a business is only possibleRead More…
6 Cities that Rock the Trade Show World There are a number of cities that attract trade shows every year but only a few consistently top the list as the best cities for the market…and for good reason. These cities invest thousands of dollars into convention centers and event venues, ensuring that theirs isRead More…
ROI Justification for Exhibits in 2017 Exhibiting at a trade show is not a new concept, so why are some businesses hesitant to get in on the action? The answer is plain and simple…cost. It’s no secret that there is, in fact, some expense involved in traveling to, planning, and developing great trade show displays.Read More…
New to Exhibiting? 5 Critical Tips You Must Know Exhibiting at a trade show is a great way for your business to establish a presence and build the brand. With thousands of consumers attending trade shows each year, there is no doubt that a great exhibit can help generate lucrative leads as well as buildRead More…
Increasing Booth Traffic…What Works and What Doesn’t With trade show attendance on the rise, exhibitors have a great opportunity to increase brand awareness and boost sales. However, standing out amidst the commotion in a busy exhibition hall can be challenging. That is why it is so important to market effectively in order to generate trafficRead More…
How to Sell Internally Against Competing Marketing Spends If you were to ask a company how they spend the majority of their marketing dollars, more than likely they would be gearing their marketing strategy toward the customer. They would be focused on persuading the customer to buy their product or service. However, it is equallyRead More…
Custom Trade Show Exhibit Designed To Meet Your Goals When you are trying to decide on a budget for your trade show displays, think about it much like you would when buying a car. You can get a basic compact car at a much lower price than a luxury vehicle that is fully loaded. Read More…
Custom Trade Show Booth Design To Increase Traffic Trade show attendance is back on the rise so there has never been a better time to get out there and display your brand. In doing so, businesses should be highly focused on the design of their exhibit. The trade show displays that stand out are moreRead More…
Five Strategies For Your Next Trade Show Exhibits You have taken the first step and decided to exhibit at a trade show. Now…what’s next? In order to get the most out of your exhibit investment, it is important to be prepared and plan ahead. There are several important factors to consider when planning your exhibit,Read More…
Preparing for your company’s first trade show can be a daunting process. There’s the cost of designing and developing a booth. Then there’s the cost of renting floor space and paying the exhibitor’s fees. Then there’s electricity, online connectivity, and making your trade show booth design ideas come to life. To put it simply, mostRead More…
Exhibiting at a trade show isn’t cheap. From developing your booth to renting floor space at the event, paying your staff, purchasing merchandise and even traveling to the event, the average trade show can cost tens of thousands of dollars for your business. The upside, of course, is that a successful trade show can bringRead More…
Prepare to be WOW’ed. Pfister’s trade show display at the 2017 Kitchen & Bath Industry Show earlier this year was a definite standout. It featured functional shower and faucet fixture displays, a “living” wall, and full service coffee bar!
Search online and you’ll find no shortage of articles extolling the common habits of successful, influential people. Apply the advice in these articles and it’s easy to make major improvements to your life, work and habits. But what about for specific processes and opportunities that affect your business? Just as you can learn from theRead More…
Just like every other marketing channel, the key to success at an trade show is standing out. Set up another bland, forgettable booth and people are more likely to walk by than walk inside, even if your products, services and offers are exciting. Set up an eye-catching, exciting exhibit, on the other hand, and yourRead More…
A lot of companies either don’t know how to measure the ROI on a trade show, or they simply don’t bother to do it because it sounds too complicated. Arguably, you have a better way of deciding on the shows to attend, but it’s a more qualitative approach over a quantitative approach. First, only attendRead More…
As with most everyone who has been in the trade show and event industry you see great exhibits and ones that the younger generation would call “epic fails.” Companies spend good money on snazzy structures only to fall short by treating the graphics as an afterthought. Why does this happen? So you are attending anRead More…
The Blazer KLIK™ magnetic trade show display is a truly unique system for trade show exhibiting. The tension fabric structure separates itself from other booths by utilizing a magnetic connection grid system that allows you to attach shelving, graphics, and other accessories without permanent fixtures that protrude through your fabric frame. This leaves a clean blemish free graphicRead More…
Tablets have become a staple in most businesses and homes, and the explosion of ways to use them is increasing on a daily basis. Trade shows are no exception. From surveys to interactive presentations you are certain to find a tablet in just about every exhibit space these days. With such a need for thisRead More…
Now that the show is over… Its a wrap! The event has concluded and now the process of lead retrieval and sorting begins. However, as an exhibitor it can be easy to forget some of the most important things that should happen after the show ends and the process of preparing for the next eventRead More…
