fbpx

BLOG

Rental vs Purchase. When it is time to choose, you may find the options are more versatile than you think.

Making the right decision when choosing to rent or purchase an exhibit might be confusing. The Blazer Exhibits and Events professionals can show you all the benefits of each choice.

the option of light-weight and very large exhibiting options does not have to be stressful. Fabric exhibits are both cost saving and have a lot of punch as an exhibiting option.

Slider

Practical advice, exhibiting tips, and quality pointers on how to make your next event the most successful it can be.

Choosing the right trade show giveaway items for your upcoming events

The amount of items that are given away at just about all events is insane. The amount of useful and memorable items are few and far between. How many plastic bags, pencils, dancing robots, rubber wrist bands, and hammers that “boing” can one possibly use in life? Another reasonable question to ask is what about […]

Read More

Creating an Engaging Trade Show Booth

Trade show exhibits are an outstanding platform for promoting and elevating your company. Leveraging your brand with the proper booth size, location, and components can encourage show attendees to engage within those confines. Let us look at some of the best tactics and strategies to achieve a positive ROI and beat expectations for your trade […]

Read More

Large Format Trade Show Graphics

Before it was Blazer Exhibits & Events, it was Blazer Exhibits & Graphics. Not only are we experts in the Trade Show Exhibiting Industry, but we are also experts in making those structures look outstanding with large format visuals both digital and printed. Sometimes, many of our clients do not realize that Blazer Exhibits and […]

Read More

Graphics Should Be a Critical Part of Your Trade Show Exhibit. This Is Why They Are so Important.

Most everyone in the trade show and event industry has seen great trade show booths at some point. Chances are you have also seen exhibits that the younger generation would call “Epic fails.” Both have common threads you can analyze. What is surprising is how much effort businesses into their show presence with custom and […]

Read More

Trade Show Exhibit Conversion Tips

When you are at a trade show or marketing event, the attendees are looking for relevant information for the industry you are representing.  So how can you quickly capture the visitor’s attention and achieve a conversion? The answer is not complicated, and you will find by resisting all the urges to cover every square inch […]

Read More

The “Three Second” Rule

How to get your message across quickly and effectively No, we are not talking about food on the floor (that is the 5-second rule anyway), we are talking about effective design and layout for large format graphics! What makes an effective graphic for trade show exhibits? Over the years I have seen a variety of […]

Read More

Increasing Trade Show Booth Traffic

Increasing Booth Traffic…What Works and What Doesn’t With trade show attendance on the rise, exhibitors have a great opportunity to increase brand awareness and boost sales. However, standing out amidst the commotion in a busy exhibition hall can be challenging. That is why it is so important to market effectively in order to generate traffic […]

Read More

How To Get More Out of Internal Marketing and Trade Shows

How to Sell Internally Against Competing Marketing Spends If you were to ask a company how they spend the majority of their marketing dollars, more than likely they would be gearing their marketing strategy toward the customer.  They would be focused on persuading the customer to buy their product or service.  However, it is equally […]

Read More

Why Motivating Your Staff Matters

Putting a lot of emphasis on your trade show displays before a show is not a bad thing by any stretch of the imagination, but don’t overlook the importance of a happy staff. Let’s face it, most employees really don’t want to pick the short straw when it comes to attend a trade show. Shows […]

Read More

Social Media and Sales: Why It’s a Match Made in Heaven

If you’re one of those sales professionals that is sick of hearing how social media can benefit you greatly, I have to break the news to you: social media is one of the most powerful tools in terms of boosting sales. Stop being annoyed, and start paying attention – who couldn’t use a substantial boost […]

Read More