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Rental vs Purchase. When it is time to choose, you may find the options are more versatile than you think.

Making the right decision when choosing to rent or purchase an exhibit might be confusing. The Blazer Exhibits and Events professionals can show you all the benefits of each choice.

the option of light-weight and very large exhibiting options does not have to be stressful. Fabric exhibits are both cost saving and have a lot of punch as an exhibiting option.

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Practical advice, exhibiting tips, and quality advice on how to make your next event the most successful it can be.

The “Three Second” Rule

How to get your message across quickly and effectively No, we are not talking about food on the floor (that is the 5-second rule anyway), we are talking about effective design and layout for large format graphics! What makes an effective graphic for trade show exhibits? Over the years I have seen a variety of […]

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Increasing Trade Show Booth Traffic

Increasing Booth Traffic…What Works and What Doesn’t With trade show attendance on the rise, exhibitors have a great opportunity to increase brand awareness and boost sales. However, standing out amidst the commotion in a busy exhibition hall can be challenging. That is why it is so important to market effectively in order to generate traffic […]

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How To Get More Out of Internal Marketing and Trade Shows

How to Sell Internally Against Competing Marketing Spends If you were to ask a company how they spend the majority of their marketing dollars, more than likely they would be gearing their marketing strategy toward the customer.  They would be focused on persuading the customer to buy their product or service.  However, it is equally […]

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Why Motivating Your Staff Matters

Putting a lot of emphasis on your trade show displays before a show is not a bad thing by any stretch of the imagination, but don’t overlook the importance of a happy staff. Let’s face it, most employees really don’t want to pick the short straw when it comes to attend a trade show. Shows […]

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Social Media and Sales: Why It’s a Match Made in Heaven

If you’re one of those sales professionals that is sick of hearing how social media can benefit you greatly, I have to break the news to you: social media is one of the most powerful tools in terms of boosting sales. Stop being annoyed, and start paying attention – who couldn’t use a substantial boost […]

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The North Coast Wine Industry Expo

If you are part of the wine industry, you can’t miss the second largest wine industry show in America – The North Coast Wine Industry Expo. This annual event draws thousands of industry experts from all over the United States, and this year event organizers expect the turnout to be well into the thousands. There […]

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Is Cold Calling Dead?

Part of the point of attending expos is to connect with people interested in what you are selling. But a large part of expos is also calling people in advance of your event debut, so that you can tell those people that you will be at the event. Thus, you may have to pick up […]

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7 Ways to Get More Out of Tradeshows

Your time is important, and chances are that you wish you had more of it, right? So, it makes really good sense to get the most out of the shows that you are attending – even if you aren’t setting up a portable booth or any other kind of booth. Instead of walking around a […]

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Tradeshow Giveaways: Thinking Outside the Box

People give away a lot of things at tradeshows, but most of those things are relatively useless, right? How many pencils, pens, and paper holders can you actually use? Further, how many of those things have been successful when reminding you of a particular company or meeting? Not many, right? That’s why it’s important to […]

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The Winter Fancy Food Show

Any kind of show that involves food is going to draw a lot of attendees, and you should really considering showing up at the Winter Fancy Food Show if you are in the food industry. Why? This show is going to feature 80,000 and more food products, tons of lectures, information booths and of course, […]

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